Aladdin X has announced that it will hold a collaboration campaign between Suika Game and the Japanese restaurant chain MOS Burger. The company will also produce a new character design modeled after the Fukuoka-grown Amaou strawberry used in the restaurant’s seasonal drink menu.
This campaign will primarily feature the Mazeru Shake Amaou drink, which is exclusively available for purchase in the Spring season until late May 2024. MOS Burger will also publish a promotional video starring the Japanese voice actress Miku Ito on April 11, 2024. The video will feature a fictional mode in Suika Game where all characters get changed to the Amaou strawberry.
The collaboration will also feature exclusive item giveaways. The first 100 people in each MOS Burger outlet to order a strawberry shake—including the signature Mazeru Shake Amaou—will receive a sticker set featuring the Amaou strawberry and other Suika Game characters. Aladdin X and MOS Burger will also hold separate sweepstakes on their respective X accounts. People residing in Japan will be able to win exclusive T-shirts, MOS Card vouchers, or a jumbo Suika plush.
Suika Game originally appeared on Aladdin X’s popIn Aladdin ceiling projector. The company also released the game on Nintendo Switch, where it gained a massive popularity boost in 2023. The game even beat the likes of Pikmin 4 and The Legend of Zelda: Tears of the Kingdom to top the 2023 Switch download ranking in Japan. Aladdin X is also working on gradually releasing Suika Game to more platforms, such as iOS in January 2024 and Android in April 2024.
The Suika Game collaboration campaign with MOS Burger will launch on April 11, 2024.
Published: Apr 9, 2024 12:30 pm