Nintendo is increasing Switch production to 30 million units for the current fiscal year, Bloomberg reports. The increase would boost Switch production by another 20% following the increase reported last month.
Nintendo has struggled to keep up with the demand for the Switch console for most of this year. A lot of it has to do with the success of Animal Crossing: New Horizons and the overall gaming demand due to the global pandemic. The company increased the order of Switch units to 22 million units back in April when necessary components were more readily available.
However, last month the company raised its production target to 25 million as demand continued to spike and the easing of component shortages made it possible. According to sources familiar with the matter, the production increase of 25 million Nintendo Switch units has proven insufficient while assemblers are now operating factories at 120%.
The introduction of the Nintendo Switch Lite late last year helped broaden the target audience and Nintendo is looking to further expand with an upgraded Switch model and a “beefed-up games lineup for 2021,” according to the report. Several developers who spoke in private said that Nintendo has “asked them to make their games 4K-ready,” suggesting that a resolution upgrade will come with the new upgraded model.
Published: Sep 9, 2020 08:45 am