McDonald’s Japan Teases Evangelion Collaboration

The Japanese McDonald’s account is teasing an upcoming collaboration with Evangelion. More information on it will appear in the future.

There’s absolutely no information on what this promotion might entail. McDonald’s only posted a picture that has the characters for “Preview” against a black background. Khara and Project Eva also appear in the bottom left corner, making it clear that this McDonald’s promotion will be with Evangelion. Currently, it’s unknown if this promotion will focus on Happy Meal toys or if it’s for new limited menu items.

In the past, McDonald’s Japan’s collaborations with anime usually resulted in a limited food item. For example, it released two special burgers for a Gundam promotion in 2022. Meanwhile, in 2023, it had a limited menu for its One Piece promotion. For a more recent collaboration, McDonald’s teamed up with Sakura Miko of hololive. However, this is to promote the graroco burger, which is a seasonal burger that comes back every winter season in Japan.

Evangelion is a popular and influential mecha series that debuted on TV in 1995. Recent collaborations and merchandise of the show focus on the Rebuild of Evangelion film series, which retells the story and adds a new ending. These films came out between 2007 and 2021. Despite how old the show is, companies still release merchandise of the characters or collaborate with the franchise due to its enduring popularity.

More information on the Evangelion McDonald’s Japan collaboration will appear at a later date.