nendoroid good smile company packaging
Image via Good Smile Company

Good Smile Company Will Change Packaging For Nendoroid Products

Good Smile Company announced that it will change the packaging for its Nendoroid and Nendoroid [Basic} products. The new box design will reduce plastic consumption by up to 84%, but you will no longer be able to look at the product before purchasing or display the item while it’s still inside the box.

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The new box design for Nendoroids is a smaller and rather non-descript. As mentioned earlier, the window at the front and the transparent plastic casing to hold the Nendoroid and all of the pieces in place no longer exist. The box also doesn’t have any pictures of the various poses and optional parts that come with the Nendoroid. When you open the box, all of the items will still be inside using cardboard boxes that you can recycle. According to Good Smile Company, this is part of its efforts to reduce the number of plastic waste.

It will slowly phase out its old packaging, which means that some new items may still look like the old box. It also won’t answer any questions people may ask in regards to what packaging their Nendoroid will come in. Nendoroids that come out after the Kano Yamanouchi [Basic], Kurisu Makise 2.0, Taiga Aisaka 2.0, and Yoko 2.0 models will use the new packaging from Good Smile Company.

To say fans are livid would be an understatement. Many on X (formerly Twitter) have pointed out that not being able to see the product is a major problem. People won’t be able to see if there are any damages to the product, or if they even received a legitimate Nendoroid from Good Smile Company with this type of packaging. Others pointed out that for collectors, the lack of windows would be disastrous. Some collectors showcase their items without ever actually opening the box, so the lack of a plastic window negates the purpose for purchasing. There are a few replies that appreciate Good Smile Company’s attempt at reducing waste though.

Good Smile Company will start releasing its Nendoroids inside white boxes without the see-through window. Time will tell if the company listens to customer feedback and keeps the original packaging for its Nendoroids.


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Stephanie Liu
Stephanie is a senior writer who has been writing for games journalism and translating since 2020. After graduating with a BA in English and a Certificate in Creative Writing, she spent a few years teaching English and history before fulfilling her childhood dream of becoming a writer. In terms of games, she loves RPGs, action-adventure, and visual novels. Aside from writing for Siliconera and Crunchyroll, she translates light novels, manga, and video games.