persona sales
Image via Atlus

Persona Series Sales Exceed 23.5 Million Worldwide

In a financial report for 2024, Sega reported a new sales milestone for the Persona series, stating that it had sold over 23.5 million copies, both physical and digital, for the entire series. Most of these sales come from Persona 5, which is the best-selling entry in the franchise.

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This number comes from the report on what IPs are profitable for Sega. Other series that contribute to its finances include Sonic the Hedgehog, Yakuza (Like A Dragon), Hokuto no Ken, and Phantasy Star Online: New Genesis. The report also mentions that the charm of Persona comes from its unique characters and setting, stylish tracks, and relatable stories. It makes note that media like concerts, anime, and manga bring in fans who might not have played the games.

The report is 50 pages long and you can read it here. Aside from listing sales milestones for its franchises, it goes into internal details on company growth and such. Of the franchises with specific sales data in the report, Persona is the third most profitable franchise in Sega. The Yakuza series has sold over 27.7 million copies. Meanwhile, Sonic has sold 1.77 billion. This number includes both full titles and F2P ones though.

The latest main entry in the Persona series, Persona 5 Royal, is available on the PS4, PS5, Xbox Series X, Xbox One, Nintendo Switch, and Windows PC.


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Stephanie Liu
Stephanie is a senior writer who has been writing for games journalism and translating since 2020. After graduating with a BA in English and a Certificate in Creative Writing, she spent a few years teaching English and history before fulfilling her childhood dream of becoming a writer. In terms of games, she loves RPGs, action-adventure, and visual novels. Aside from writing for Siliconera and Crunchyroll, she translates light novels, manga, and video games.