Madoka Magica Koala’s March Snacks Give the Girls Koala Ears And Nose

Lotte will have a collaboration with Shaft, releasing limited-time Puella Magi Madoka Magica versions of its Koala’s March snacks. They’re only available online and purchasing the entire set will get you a free clear file. [Thanks, Oricon!]

There are two versions of the boxes. One version uses stills from the anime, such as the scene of Madoka lying on the grass from the opening or Sayaka’s heroic pose after she first appears as a magical girl. The second version uses promotional images of the girls, but they all have the signature ears and nose of the Koala’s March mascot.

As mentioned earlier, the Puella Magi Madoka Magica Koala’s March snacks (officially called Madoka Magica‘s March) won’t be in physical stores. You can only purchase them via the Lotte Online Shop from October 3, 2024. During the first production run of Madoka Magica‘s March, Lotte will sell 3500 limited-time sets that’ll come with all ten designs, as well as an original clear file. The front of the file will show the girls looking like their normal selves, and then the back will show them with the koala ears and noses. As for the cost, it’ll be about 3980 JPY or $27.20 and the whole thing will come in a special box depicting the five main girls.

This collaboration seems to be part of the 40th anniversary campaign for Koala’s March. Koala’s March is a bite-sized cookie that contains a sweet filling. The filling is usually sweet chocolate, but there have been variations such as the apple pie flavor for Hello Kitty or the more common strawberry. Puella Magi Madoka Magica will also be celebrating an anniversary, as the Walpurgisnacht Rising movie (originally announced as part of the 10th anniversary) will come out some time in 2025.

The Puella Magi Madoka Magica Koala’s March snacks are available via the Lotte Online Shop. You can watch the show via streaming services like Crunchyroll.