key donation noto earthquake
Image via Key

Key Will Donate Over 10 Million JPY to Earthquake Victims

Key Visual Arts posted a statement on its website, stating that it will donate 10 million JPY to help victims and restoration efforts after the Noto Peninsula earthquake on January 1, 2024. That would equate to around $68,265.

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The statement starts with Key expressing its sympathies for those affected by the earthquake. It then states that it will donate 10 million JPY but is also holding a sale on specific games. It will add all of the proceeds from the sale games to its donation.

The sale will run from February 1 to 29, 2024. Summer Pocket Reflection Blue, Loopers, Lunaria, and Stella of the End will be the games that are part of this sale. Key will make an announcement when it donates the money. This will likely take place at the end of February 2024 or the beginning of March since that is when the sale will end.

The 2024 Noto earthquake struck Japan on January 1, 2024. It, along with the following tsunami, devastated the region, causing 240 fatalities and 1300 injuries. It’s currently the deadliest earthquake in Japanese history. Other companies within Japan that donated to its Red Cross Society include Cover, The Pokemon Company, and Square Enix.

Key will donate over 10 million JPY to Japan’s Red Cross Society to help those affected by the 2024 Noto earthquake. Those who purchase games during the Noto Earthquake Relief Sale can help out as well.


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Stephanie Liu
Stephanie is a senior writer who has been writing for games journalism and translating since 2020. After graduating with a BA in English and a Certificate in Creative Writing, she spent a few years teaching English and history before fulfilling her childhood dream of becoming a writer. In terms of games, she loves RPGs, action-adventure, and visual novels. Aside from writing for Siliconera and Crunchyroll, she translates light novels, manga, and video games.