The Pokemon Company announced that it established a new joint venture with companies under the Yomiuri Shimbun Holdings to establish a new Pokemon-themed zone inside Yomiuriland. The joint venture produced a limited liability company named Pokepark Kanto, and it will set up a new zone with the same name inside the theme park.
The name Pokepark Kanto will also tie closely to both the theme park and the Pokemon franchise. Yomiuriland is situated on the outskirts of Tokyo, which is part of Japan’s Kanto region. The Pokemon franchise also based the map for its first-ever games—Pokemon Red and Blue (or Red and Green in Japan)—on the same real-life region.
This will not be the first time The Pokemon Company is collaborating with Yomiuriland. The theme park had previously hosted Pokemon Wonder, a temporary outdoor attraction that opened from July 2021 to April 2022.
The Pokemon Company has yet to confirm whether Pokepark Kanto will appear as a permanent zone inside the theme park. If it does, it will follow the footsteps of Super Nintendo World in Osaka’s Universal Studios Japan.
At the end of the press release, the company stated its plan to produce a space where Pokemon fans worldwide can gather in the natural land and feel the Pokemon while transcending nations, regions, and languages.
Pokepark Kanto will eventually appear in Yomiuriland. The Pokemon Company will publish more information about the new theme park zone, including its launch window, in the near future.
Published: Dec 12, 2023 10:30 am